Highlight your company’s social impact with easy-to-use, robust analytics!
Millie’s analytics tools help you demonstrate and improve your program's success—whether you're reporting to leadership, engaging employees, or planning for the future.
Accessible to admin users via the left-hand navigation, Analytics give visibility into all data across Millie, including our three core areas:
- Impact
- Engagement
- Employees
Once inside, you can explore a wide range of data points on program participation and performance.
You can also filter by date range, category, or custom fields to tailor the insights you need. Want to dig into a specific campaign, drive, or department’s engagement? It’s all at your fingertips.
Measuring Adoption and Participation
Reporting to leadership? 📊 Two questions come up the most when it comes to adoption: how many employees are using Millie, and how many are participating in specific campaigns or events. Here's where to find that data, and how Millie defines it.
Metric | Definition | Where to find it |
Active employees | Employees who have activated their account by logging in at least once | Settings, then Employees |
Pending employees | Employees added to Millie who haven't logged in yet | Settings, then Employees |
Participants | Employees who took at least one action in the date range, such as donating, volunteering, logging a drive item, voting in a bracket, or posting to the activity feed | Analytics, then Engagement |
🚀 Tips for growing adoption:
- 📬 Nudge pending employees. Ask your CSM to resend invites to all Pending Employees, pushing Mille back to the top of their inbox before major campaigns or giving moments.
- 👀 Using SCIM?. Employees added through SCIM after launch don't get an invite email automatically. Make sure to add a note in your employee onboarding materials about how to access Millie or (better yet!) send each new employee a $5 gift card to get them started on the platform.
- 📈 Compare over time. Filter by date range to see how participation changes after a launch, campaign, or reminder. Then celebrate the wins! 🎉
- 🔍 Break it down. Filter by custom fields such as office or department to see where adoption is strongest.
Quick Links to Common Reports
See below some examples of how to engage with the many new analytics features available to support your program:
- Track volunteer events by hours, by amount of volunteers, amount of nonprofits supported and Dollars for Doers.
- Analyze, record and report donations made. Filter by date, campaign, employee, and more.
- Record matches unused at end-of-year.
- Track miles walked, coats donated, trash bags filled, or acts of kindness with our drives feature.
- Report amounts of gifts redeemed and filter between employees and customer gifts for end-of-year reporting.
- Showcase Giving Madness brackets with ready to use reports that include engagement and participation rates, donation and voting totals, top 10 nonprofits listed and filtered by cause area, and more.