Millie’s Activity Feed is a Pinterest-style, visual activity board that helps bring your impact programs to life through storytelling, photos, and real-time engagement.
Admins can use the Activity Feed to increase participation, build community, and track engagement across campaigns, events, and your broader program:
Where the Activity Feed Lives
The Activity Feed can be enabled on:
- Home Dashboard – for company-wide engagement (Admins only)
- Campaign Pages – for targeted initiatives
- Event Pages – for real-time sharing during volunteer events
Each feed can be turned on or off per page, giving you full control over where and how employees engage.
What Employees Can Do
Within the Activity Feed, employees can:
- Share photos and stories
- Post updates about their impact
- React to and comment on others’ posts
This creates a social, interactive layer on top of your giving and volunteering programs—making participation more visible and rewarding.
How to Use the Activity Feed for Engagement
The Activity Feed is more than just a place to post—it’s a powerful tool for driving participation through creative campaigns.
Here are a few proven strategies:
1. Photo Scavenger Hunts
Encourage employees to complete an “Acts of Impact” challenge by posting photos.
Example prompts:
- Help a neighbor
- Volunteer locally
- Support a small business
👉 Use feed participation metrics to track who has engaged.
2. Bingo Boards
Create a bingo-style challenge where employees complete different impact actions.
- Each square = an action (donate, volunteer, advocate, etc.)
- Employees post a photo to mark completion
👉 Track engagement through posts and images shared.
3. Team-Based Challenges
Drive friendly competition across teams, departments, or regions.
- Enable the feed on a campaign page
- Encourage teams to post updates and photos
- Measure engagement by participation and activity levels
4. Storytelling Campaigns
Use the feed to highlight meaningful stories tied to a theme.
Example: Women’s History Month
- Ask employees to share a photo and story about a woman who has impacted their lives
👉 Builds connection while increasing campaign visibility and participation.
Measuring Engagement with Activity Feed Analytics
Admins can track Activity Feed performance within the Analytics module.
The following metrics are available:
- Activity Feed Participants - Number of unique employees who have engaged (posted, commented, or reacted)
- Activity Feed Posts - Total number of posts created
- Activity Feed Comments - Total number of comments on posts
- Activity Feed Reactions - Total number of reactions (likes, emojis, etc.)
- Activity Feed Images - Total number of images shared
Best Practices
To get the most out of the Activity Feed:
- 👀 Set clear prompts – Tell employees exactly what to post
- ✨ Lead by example – Have leaders or admins post first
- 👏 Recognize participation – Highlight great posts in internal communications
- 📸 Keep it visual – Encourage photos to drive higher engagement
- 💯 Tie to a goal – Align feed activity with a campaign or initiative
When to Use the Activity Feed
The Activity Feed is especially effective for:
- Awareness campaigns
- Volunteer events
- Seasonal initiatives (e.g., Earth Month, Giving Season)
- Employee engagement programs
- ERG-led campaigns
Summary
The Activity Feed transforms your programs from transactional to interactive and community-driven.
By combining creative engagement strategies with trackable analytics, you can better understand participation—and inspire more employees to get involved.